What’s Actually Important

The past few newsletters have focused on the blocking and tackling of strength and conditioning. The content has been more about “What We Do” rather than “Who We Are”. The latter is much more important than the former.

Our mission at Sweep the Sheds is to create a training environment where athletes can build relationships, achieve results, and celebrate their enthusiasm for training. Here’s what we care about:

Relationships - We prioritize people first.

Results - We train to achieve.

Enthusiasm - We treat training as a privilege.

“Group culture is one of the most powerful forces on the planet.”-Daniel Coyle author of The Culture Code.

Culture has always been the most important thing to me and frankly today’s newsletter serves as a reminder to me to get back to it. In addition to my strength and conditioning/weightlifting background, much of my career has been spent on developing championship TEAMS as a national caliber college lacrosse head coach. Any questions that I was grappling with professionally would always involve the words “we”, “us”, “our”, “together”. Deep in my soul, I believe that being a part of a TEAM is one of the most gratifying things we can do as a human species.

Most days I feel like the substance between my ears consists of 85/15 ground beef. However, within that brick of meat there are a few things I understand about successful cultures:

  1. They are successful because of their people. If the people are prioritized and treated well, they are more likely to be invested in the mission and more willing to contribute to a collective effort. This sets the stage for a cohesive TEAM dynamic where TEAM members feel taken care and thus more likely to take care of their teammates.

  2. When people are invested, a path to results emerges. To some extent to achieve anything, the goal needs to be prioritized. Therefore, if there is a culture in place where people feel cared for and thus more willing to give to each other, everyone is more intrinsically motivated to prioritize the pursuit of the mission and their personal goals.

  3. Being in an environment where people believe in the same values pushes the group towards the byproducts of that belief system. For example, if athletes treat training as a privilege, we will be more motivated to train and work hard. Consistency and hard work are fundamental to achievement. Being a part of a gym where people appreciate their ability to move and exercise will yield better outcomes than one where working out is a drag.

Sweep the Sheds is about the TEAM. We support each other in the pursuit of our goals. You want to be a champion in your sport? We’ll go there with you. You want to go compete on a national stage? We got your back. You want to get in shape? Learn the Snatch? Simply show up to work out today? We support you and expect you to support your teammates in return.

I understand that this sort of thing is not for everyone and that is okay. However, if this message resonates with you and is something you desire as well, you will find a home at Sweep the Sheds.

Culture is elusive and always evolving. It takes constant attention and nurturing. Let’s nurture it together.

Best of luck with your training today!

With Thanks,

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